FIFA increased its investment in women’s football

The World Football Federation expects that the renegotiation of sponsorship contracts for the 2023 Women‘s World Cup will help the players receive more bonuses.

Ahead of the meeting, FIFA President Gianni Infantino pledged that the prize money for the teams will reach 100 million USD. It is more than double the prize at the 2019 World Cup. The tournament just took place in France, the total prize money has been increased from 15 million USD to 50 million USD.

FIFA also plans to approve a $ 1 billion investment in the women’s football tournament over the next four years. This amount is deducted from the $ 2.7 billion reserve budget of the world’s most powerful football agency.

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At the present time, FIFA has not identified the host country of the 2023 Women’s World Cup. Eight candidate countries, including South Korea and North Korea, for co-hosting, must submit their plans to FIFA before the 13th- 12 years now.

FIFA will evaluate the plans in the first two months of 2020, before voting to select the most suitable country in May. The country that will host the 2023 Women’s World Cup will have three years to prepare for the event. Tournaments.

In addition, FIFA is considering the possibility of organizing a new world-class tournament for women’s football. The same size as the UEFA Nations League of men’s football and another league called the Women’s Club World Cup The final decision on the two new tournaments will be made at a FIFA meeting in March next year.

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Representatives of the teams have spoken, asking questions about VAR technology – Video Assistant Referee. VAR is a solution to identify many sensitive situations, resulting in goals, cards, and penalties, each expected to be applied in the second leg of V.League.

The final rounds of V.League always have many sensitive and controversial balls. It directly affects the outcome of a match in a short amount of time, the referee must make a decision according to his judgment. So arguing is inevitable.

How Beckham changed American football

According to experts, Beckham has a great influence on the success of the MLS.

The American Professional Football League has just opened its 20th season on March 8. On this occasion, the fans remembered David Beckham’s contribution to the tournament that was once considered not worth watching and just a “retirement” place for players in Europe.

In 2007, the former British player broke up with Real Madrid to switch to LA Galaxy for a 5-year contract worth $ 32 million and earned a salary of $ 6.5 million for year. Although Becks started off unfavorably due to persistent injuries, in the end Beckham’s influence was enough to make Galaxy fans remember him as a legend.

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Before Becks, there were almost no notable names in the MLS. Therefore, the appearance of the former Manchester United midfielder plays a very important role in spreading the king sport in a country that only values ​​basketball and rugby.

Besides, it is impossible not to mention the self-promotion of Becks. Thanks to the handsome face and the wife of the Spice Girls singer, the former player quickly gained attention.

Not only that, Beckham also attends to the famous “talk shows” and appears continuously on the cover of flashy magazine covers. It can be said that Beckham was the first football player to successfully penetrate the American sports empire, which had only room for NFL and NBA stars.

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Beckham is the perfect piece for that environment. Things were even more favorable than expected when Galaxy successfully built a strong squad and the MLS began to find a fan community. especially in the Northwest or more specifically Portland, Oregon.

Since 2006, the MLS has expanded to 12 teams into 20 teams, the average number of fans attending the audience has increased by more than 3,000 since the “Beckham era”. On the other hand, clubs are also racing to invest in building their own stadium instead of borrowing NFL teams with artificial turf. Most notably, sometimes the number of fans watching MLS surpasses the audience watching NBA and NHL.

Swedish women’s football attempts to cope with inequality

Fans, players, sponsors and regulatory agencies will have to work together to ensure higher pay for female players. With 30,000 tickets sold for a friendly against Germany in Stockholm on Saturday, Swedish women are calling for solidarity to resolve inequality between men and women in football, especially the issue of income.

Recently, a large audience attended women’s soccer matches in England, Italy and Spain. Defender Nilla Fischer told Reuters that fans, players, sponsors and regulators will have to work together to ensure higher pay for female players.

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“I know that if I play in the German Bundesliga (in the men’s team) for six years, I won’t have any financial worries,” Fischer said at the team’s hotel in Stockholm. “In terms of percentage, you really cannot compare. What they can earn in an hour, I do in a year,” added 34-year-old female VfL Wolfsburg team.

These shares were made after the women’s soccer team of the United States. World champions, launched a lawsuit against their own union last month on allegations of gender discrimination, including wage complaints.

Goalkeeper Hedvig Lindahl, who plays for English club Chelsea, said players who advocate for women’s equality in sports will continue to do so even after they have hung their shoes.

“When we quit one day, we will fill positions in these organizations and continue to fight. I think it should be some kind of public pressure, that they I do not accept as it is now, “Lindahl told Reuters after training.

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“However, I find it very difficult for these big organizations, especially FIFA, because that is where their members vote. I think we have to solve the big problems on the world stage. let it really change, “she added.

Fischer, who made a passionate speech on this issue when he received the Diamond Ball as the best female player in Sweden in 2018, added that everyone in the industry had a role. .

Sweden is one of 24 teams competing in the Women’s World Cup in France since December 2019.