According to experts, Beckham has a great influence on the success of the MLS.
The American Professional Football League has just opened its 20th season on March 8. On this occasion, the fans remembered David Beckham’s contribution to the tournament that was once considered not worth watching and just a “retirement” place for players in Europe.
In 2007, the former British player broke up with Real Madrid to switch to LA Galaxy for a 5-year contract worth $ 32 million and earned a salary of $ 6.5 million for year. Although Becks started off unfavorably due to persistent injuries, in the end Beckham’s influence was enough to make Galaxy fans remember him as a legend.
Before Becks, there were almost no notable names in the MLS. Therefore, the appearance of the former Manchester United midfielder plays a very important role in spreading the king sport in a country that only values basketball and rugby.
Besides, it is impossible not to mention the self-promotion of Becks. Thanks to the handsome face and the wife of the Spice Girls singer, the former player quickly gained attention.
Not only that, Beckham also attends to the famous “talk shows” and appears continuously on the cover of flashy magazine covers. It can be said that Beckham was the first football player to successfully penetrate the American sports empire, which had only room for NFL and NBA stars.
Beckham is the perfect piece for that environment. Things were even more favorable than expected when Galaxy successfully built a strong squad and the MLS began to find a fan community. especially in the Northwest or more specifically Portland, Oregon.
Since 2006, the MLS has expanded to 12 teams into 20 teams, the average number of fans attending the audience has increased by more than 3,000 since the “Beckham era”. On the other hand, clubs are also racing to invest in building their own stadium instead of borrowing NFL teams with artificial turf. Most notably, sometimes the number of fans watching MLS surpasses the audience watching NBA and NHL.