FIFA decided to spend heavily on women’s football

FIFA has announced it will spend heavily when it decides to double the sponsorship for women’s football to $ 1 billion in the next 4 years after being approved by the council.

The decision was announced by FIFA President Gianni Infantino after a board meeting held in Shanghai (China) on October 24. This is seen as fulfilling the promise of the head of FIFA when he declared in June: “We need to be a little brave and a little daring if we want to take women’s football to a higher level”.

World Cup bóng đá nữ 2019 đã thành công vượt ngoài mong đợi /// AFP

FIFA’s move has received a great response from world fans amid gender equality disputes in men’s and women’s football. The latest is a lawsuit by the American girls that require the federation to pay the income and meet the same training conditions as the male players. On October 23, nearly 200 Spanish women’s football players also announced they would strike to demand a raise and competition conditions. Therefore, with this investment, FIFA will need member federations and continental federations to address issues that may affect women’s football at the national level.

This “bold spending” of FIFA this time in the Forward 2.0 program aims at criteria such as organizing national women’s football tournament, regularly, lasting for 6 months and must have at least 10 teams competing. and played at least 90 matches; a national women’s team playing at least 4 official matches or friendlies in a calendar year; organize tournaments for women across the country, ensure standards, often at least two years old for women…

FIFA quyết định “chi đậm” cho bóng đá nữ - ảnh 1

In fact, the decision was announced after the unexpected success of the 2019 women’s football World Cup in France in July. “More than a sports event, the FIFA World Cup 2019 is a cultural phenomenon that attracts many people. The media attention is bigger than ever and provides a platform for flourishing women’s football. Our breaking the goal of 1 billion viewers (across all platforms) shows the appeal of women’s matches and, in fact, if we promote and broadcast world-class football, even if played by men or women, fans will always want to watch”, FIFA President Infantino said about the success of this year’s women’s football World Cup.

The success that led to a major investment in FIFA women’s football will surely bring a lot of results when the salary, bonus, facilities, competition conditions will definitely be improved. The stature of the women’s soccer World Cup was also expanded when FIFA decided to increase from 24 to 32 competing teams at the event in 2023.

On this occasion, FIFA also approved that China will host the Club World Cup for the first time expanded to 24 teams from 2021. According to AFP, this is considered a push to help China towards its ambition to host the 2030 World Cup finals.

Ada Hegerberg want to be Messi, Ronaldo of women’s football

Ada Hegerberg, 23, a pretty Norwegian girl from Lyon club became the first female player to win the Ballon d’Or. Not only that, with youth and talent, Ada also promises to dominate this award in the coming years.

At the award ceremony, DJ Martin Solveig suggested Ada Hegerberg to make a sexy dance. The young girl was very shy at this rude request, but also politely danced some waltz to make the auditorium lively.

Even though Solveig later apologized on social media, and Ada said that she did not mind, this detail again shows in part how people perceive women’s football. Female players are often overlooked, and are sometimes disrespected.

But women’s football in recent years has many phenomena that change their views. Marta, for example, is a Brazilian legend. And most recently there is Ada Hegerberg, the rock star for Lyon. Ada’s achievements over the years are impressive. This pretty girl is an “assassin” on the football field, with a goal of scoring, which makes people think of male footballers like Lionel Messi and Cristiano Ronaldo.

Last season, Ada scored 42 goals after 25 appearances for Lyon, achieving 1.68 goals per game. Season 2015/16 also, Ada scored 54 goals in 35 matches, 1.54 goals per game. It should be remembered that, although women’s football is not as fierce as men’s football, but achieving the above ratio in France is not simple. Ada made a significant contribution to the French championship record four times in a row from the 2014/15 season to 2017/18 and the Champions League 3 times in a row from the seasons 2015/16 to 2017/18 with Lyon.

Only 23 years old, Ada is young to conquer other titles. With her honor yesterday, she became the first female player to win the Ballon d’Or. In an interview, Ada affirmed unlimited ambitions. She said: “I want to be Ronaldo and Messi of the women’s football”, ie want to dominate this award for many more years. It is entirely possible, especially at the club level, when from 2017, Ada decided to temporarily leave Norway because of disappointment with the chance of women’s football and the state of her women’s football background.

That may be an extreme decision, but since then, Ada has achieved more success in her career, and she confesses “feeling happy”. Ada’s performance this season is very impressive. After 12 matches on all competitions with Lyon, Ada has scored 13 goals. Ada’s Lyon lead the league with 34 points, 2 points behind second place PSG, while the tournament has 10 more rounds to finish.